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Build new software · Selling online

An online store that keeps selling after you close for the day.

We build online stores and marketplaces: custom platforms when your catalogue is complex, Shopify or WooCommerce when you need to launch quickly, and honest advice about which one you actually need. Smart features like recommendations and stock forecasting are there from the start, not promised for later.

A shopper comparing products and paying by card on an online store
Built to keep sellingStorefronts that work day and night
Where the sales go

Your store is losing sales in places you cannot see.

People fill their carts and vanish at checkout. We never find out why.

At checkout

Our bestseller was out of stock for nine days. Nine days.

Out of stock

We pay for ads, customers buy once, and we never see them again.

One and done

None of these are mysteries. They are measurable leaks, and a properly built store closes them one by one.

What we build

What we build.

Custom online stores and marketplaces

For complex catalogues, multiple sellers, or business models that off-the-shelf platforms cannot hold.

Shopify and WooCommerce stores

Design, development, and migration when speed to launch matters more than custom machinery. We tell you honestly when this is the right answer.

Wholesale portals

Business customers get their own prices, credit terms, and ordering, without phone calls and spreadsheets.

Connected channels

Your website, your app, and your physical shop tills sharing one stock count and one customer record.

Subscriptions and recurring billing

For products people buy on a rhythm, the store remembers so the customer does not have to.

Payments and reconciliation

Paystack, Flutterwave, and Monnify set up properly, so what hits your account always matches what the store recorded.

Smart features, optional by design

Smart features that grow the basket.

Each one is optional. We recommend the ones your numbers say will pay off, and leave out the ones you will not use.

Recommendations matched to each shopper

The store learns what each customer likes and shows more of it, the way a good shop assistant would.

Search by photo

Customers find the product they saw, even when they cannot name it.

Auto descriptions

A thousand products described well, in days instead of months, and translated automatically.

Stock forecasting

The system tells you what to reorder before you run out, and what to stop buying before it piles up.

Smart pricing

Margin protected on what sells, movement created on what does not.

Abandoned cart recovery

The follow-up that brings shoppers back goes out automatically, at the moment it works best.

We turn on the features your numbers support, and leave out the ones you will not use.
How we work

The store has to fit your catalogue and your operations.

01
Stage 01

Catalogue & operations

We start with what you sell and how you run, because the store has to fit both.

02
Stage 02

Platform with reasons

Custom, Shopify, or WooCommerce, recommended with the trade-offs spelled out.

03
Stage 03

Design, build, launch

Built around your shoppers and your team, then shipped.

04
Stage 04

Tune on real sales

The smart features get tuned on real data, where the payoff shows up.

We recommend a platform with reasons attached, then design, build, and launch it. The first months of real sales data are where the store starts earning its keep.

See the full approach
Questions

Asked before every store build.

Shopify or custom: which do we need? +
If your catalogue and selling model are straightforward, Shopify or WooCommerce gets you live in weeks and we will say so plainly. Custom earns its cost when your catalogue, pricing, or business model will not fit a template. The honest comparison is part of our first call, and we publish a full guide on it too.
Can you connect the store to our physical shop? +
Yes. Tills, website, and app share one stock count and one customer record, so you stop selling things online that the shop sold an hour ago.
Which payment providers do you work with? +
Paystack, Flutterwave, Monnify, and other regional gateways, set up properly with reconciliation in mind from day one.
Can you migrate our existing store without losing sales history? +
Yes. Products, customers, and order history move over, redirects protect your search rankings, and we time the switch for your quietest hours.
What does an online store cost? +
A Shopify or WooCommerce build costs a fraction of a custom platform, and we will tell you which your business actually needs before either number matters. The written scope carries the real figure, and our cost guide publishes honest ranges.

Your next sale should not depend on you being awake.

Tell us what you sell and how you sell it. We will reply within one business day with the platform we would recommend and why.

Plan my store